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Understanding WarriorPlus stats

What Do All of Those Stats About My Products and Offers Mean?

Welcome to WarriorPlus.

WarriorPlus provides a wealth of information about your products and offers when you sell through our system. With so many stats available, it’s easy to feel overwhelmed. We’re here to help you understand what each of these stats means.

Product Stats

How Can I See the Stats for My Products?

Stats for WarriorPlus vendors/sellers can be found by clicking on "Vendors" in the top menu bar and then selecting “Products.”

You will be directed to your ‘My Products ’ page.

Your Product Stats Explained.

Visitors vs. Views:

  • Visitors = The number of different people from unique IP addresses who have clicked on your offer.

  • Views = The total number of times your offer has been viewed. For example, if Joe viewed your offer once and Jane viewed it twice, you would have 2 visitors (Joe and Jane) and 3 views (1 from Joe + 2 from Jane).

Please keep in mind, some people may return to offers multiple times before deciding to purchase.

Unique Clicks vs. Total Clicks (Shown as Clicks Unq/Tot):

This is similar to Visitors vs. Views. It shows how many unique IP addresses have clicked through to your offer versus the total number of clicks.

  • Unique Clicks: The number of different people with unique IP addresses who clicked on your offer.

  • Total Clicks: The total number of clicks on your offer, including repeat clicks from the same visitors.

Sales: The total sales for that product. Remember, the greyed-out (top) bar displays the sum total of all sales, not just the individual sales of each product listed below.

Conversion Rate (Conv. Rate): The percentage of visitors who make a purchase after viewing the offer. The greyed-out (top) bar shows the overall conversion rate across all products.

Visitor Value: The average revenue per visitor. This is calculated based on the total sales revenue divided by the total number of unique visitors.

Hops: I see a stat called "hops." What are hops?

  • On your affiliate stats page, you'll notice a term called ‘hops’. A hop occurs whenever a buyer clicks on an affiliate link and lands on a sales page. The same applies to vendors—when a buyer uses a vendor link to reach a sales page, it also counts as a hop.

  • Keep in mind, hops are not unique, so if the same person visits your page multiple times, each visit will add to the hop count.

  • Please note, “hops” are not a paid statistic. No commissions are earned from increasing the hop count. Example: If you send 1 or 10,000 hops/visits to a sales page, no commissions are made. The only way to earn a commission as an affiliate is to make a completed sale through your affiliate links.

Offer Stats

How can I See the Stats for My Offers

You can view the stats for your offers by clicking on the Vendor menu and selecting the Offers option:

When brought to your offers page, it will list the current offers. If you need to find an offer that is not listed there, which may be archived, click on the Filter button and select the All Offers option, which will then display offers that are archived:

Once your options are selected, the offer stats will show on that page.

Your Offer Stats Explained

The offer stats are different from product stats. Most importantly, the stats are for your offer as a whole, which includes all products in your offer. Because of this, it is possible to have high stats that might look fake. For example, if you have a single customer, and that customer purchases 2 products in your offer, the offer conversion rate will show 200% at that point.

Pages/Products

This is how many products you have in this offer, and how many sales pages you have connected to your offer.

Visitors

How many unique visitors you have had to your offer.

Sales

How many total sales you have had over the entirety of this offer

Conv Rate

This shows how many customers actually purchased out of how many visitors went to your sales pages.

Visitor Value

This is an estimation of how much each visitor, on average, pays when they visit your sales page. It is determined by dividing the sales total by the number of visitors.

The Visitor Value is to be used to help determine the success level of your promotions, and is not a guarantee that each visitor will pay any amount.

Total Revenue

This is how much you have earned through the entire offer, including all individual products within that offer.

Quick View Icons

These icons will give you some quick information about your offers:

Allow Affiliates

Whether the offer allows affiliates to promote it

Contains Recurring Product(s)

Whether this offer has any recurring products

Private

If the offer is Private, it will not be shown in the public MarketPlaces

Archived

If archived, the offer is hidden from the vendor, to keep the page cleaned up



If you have any further questions, please don’t hesitate to reach out — our support team will respond promptly. We also invite you to join our Facebook community by clicking here.

Finally, on behalf of the entire WarriorPlus team, welcome to the family.

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